May lenders create their own marketing materials for the SAM program, and do those materials require KHC approval?

Lenders may create their own marketing materials for the SAM program. KHC does not require formal approval of lender-created materials; however, we recommend submitting to us so that we can ensure accuracy and alignment with program guidelines. With SAM being such a new program, we strongly recommend approving your marketing materials in advance. Email them to housingpartners@kyhousing.org. We will provide feedback within 2 business days.